What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of S400,000 in gift cards and school supplies. 


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

How is Barstow Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Potsdam Humane Society
 Subaru Love Promise Heart

Love Promise Stories from Barstow Subaru

Subaru and Barstow Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Barstow Subaru Helps Potsdam Humane Society  –  Jayde P

Barstow Subaru recently donated to the Potsdam Humane Society as part of the 2019 Subaru Share The Love Event which ran from November 18th through January 2nd. Customers who purchased or leased a new Subaru from Barstow’s selected our local Home Town charity to receive a donation of $250 from Subaru of America, which totaled $ 13,509. The donation will help with the care for all the animals the shelter has. Many animals come to the shelter for different reasons. Some need special attention with health issues or age. Barstow Subaru has supported the shelter for several years which has saved so many animals and assisted in the adoption of young and old furry friends. Thank you Barstow Subaru for your continued shelter and community help.

Love Promise 2016 - Barstow Subaru donates to PHS  –  John B

Barstow Subaru recently donated to the Potsdam Humane Society as part of the ‘2015 Subaru Share the Love Event!,’ which ran from November 19 to January 2. Customers who purchased or leased a new Subaru vehicle from Barstow’s selected the local charity to receive a donation of $250 from Subaru of America, which totaled to a donation check of $4,099. From left, Barstow’s President John Barstow, PHS treasurer Amanda Crump, PHS vice president Tim Donahue, PHS board member Lucille Waterson, PHS president Betty Wolf, PHS staff member Bonnie Peryer, PHS director Alysia Maynard, Subaru Corp. district sales manager Anne Robillard-Esposito, and PHS resident Munchkin- who is looking for a home! http://northcountrynow.com/hometown-photos/potsdam/helping-potsdam-humane-society